That’s why we’re launching Facebook Shops and investing in features across our apps that inspire people to shop and make buying and selling online easier. Our goal is to make shopping seamless and empower anyone from a small business owner to a global brand to use our apps to connect with customers. Right now many small businesses are struggling, and with stores closing, more are looking to bring their business online. And we want to help small businesses adapt and make it easier for people to discover and shop for things they love. We want to give people a place to experience the joy of shopping versus the chore of buying. It was the people who use our apps who envisioned social commerce. For years, people have used our apps to buy and sell things from the early days of posting a photo of a bicycle with the caption “for sale,” to selling your coffee table on Marketplace and now shopping styles from your favorite brands and influencers on Instagram. That means friends and family, but also products, brands and businesses. Facebook has always been about connecting you to what you love.
